Search Marketing Blog

In this article you will learn: How to optimise your website for search engines How to find and fix broken links What to do if Google penalises your website How best to use internal and external links Why you should have good quality links Benefits of guest blogs Learn how social media can work for you Table of Contents1 What types of links are there…1.0.1 Internal links1.0.2 Outbound links1.0.3 Inbound links1.1 Anchor Text Types1.1.1 Exact-match1.1.2
SEO
We live in a digital age, where having an online presence is everything. Billboards, flyers, magazine adverts and alike are extremely pricey and generally ineffective. More than 90% of consumers do some sort of online research before making a purchase, be it looking at a brand’s website, looking at product reviews or following a company on social media. 57% of the purchase decision is already complete before the customer even calls the supplier. A weak
SEO   ,
Complete Guide To On-Page SEO On-page SEO (also known as on-page SEO) involves improvements to your website content in order to rank higher and earn more relevant traffic from search engines. This can refer to optimising both the content, the speed and the HTML source code of a page. On-page SEO for Travel is about enabling search engines and people to clearly and quickly understand what a page is about, and which are the most
SEO
With the rise of online booking and comparison sites, it had started to look like travel agents and tour operators might become totally redundant. But this trend is slowing down and even reversing. Customers have realised the value of travel businesses is in the guidance they offer, value for money through better supplier rates and better customer service. The opportunity for growing your brand and selling to your customers is out there, but you need your
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