Strong rankings in search engines, particularly Google, can be the lifeblood of businesses in the Travel industry.
By ranking well for relevant search keywords, customers can find your business whenever they are looking, driving high amounts of free and valuable traffic to your site.
Our Approach to SEO
Our expert team will audit your site and identify a plan tailored to your business and website.
Need an SEO health-check? Your website needs regular maintenance to ensure that it meets the needs of users and search engines.
KEYWORD & MARKET RESEARCH
Our keyword research helps to identify keyword opportunities, improve on-page optimization, and ensures your content is aligned with your objectives.
If your organic traffic has declined, we will analyze your site to discover if your site is being held back by penalties, both algorithmic and manual. We will create a plan tailored to your specific site.
WEBSITE LAUNCH AND MIGRATION
There’s a lot of work that goes into launching a new website or migrating an existing site. We help with analytics implementation, site architecture, crawl path optimization, and critical SEO considerations such as robots.txt and XML sitemap.
LINK PROFILE DEVELOPMENT
We utilise our extensive experience in travel to develop your link profile through natural links on high-authority, contextually-relevant websites. We only work with sites offering high Domain Authority and TrustFlow.
Our 6 step SEO process ensures that your business gets the most out of our services.
Learn about the client’s business, website, and competitors in order to provide clear documentation to be used throughout all other stages of the project.
Create a comprehensive Search Engine Optimisation strategy and project plan that clearly outlines deliverables and measurable business goals.
Implement recommendations from the On-Site Strategy & Content Strategy through development or collaboration with the client.
Spread information about the client’s business using press releases, news, and industry channels in an effort to increase exposure of content and links.
Implement project plan from the Off-Site Strategy and Content Strategy through influencer outreach and content sharing.
Provide regular reporting that includes analysis of campaign performance, KPIs, and goal tracking and adjust project plan based on results.
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