Search Marketing Blog

In this case study we’re going to show you how to follow a repeatable process to greatly improve SEO rankings for a NEW website. (Source: Google Analytics showing Organic Traffic YoY) If you’re expecting this article to tell you how to cheat at Search Engine Optimisation without putting in much effort, you’re in the wrong place! With a new website, there needs to be a focus on improving organic performance gradually. This article shows you

Social media marketing is a very powerful tool when leveraged correctly. Social interaction is growing exponentially, which is evident in the fact that nearly everyone has an account on a social networking platform. Table of Contents1 Why Use Facebook Marketing?1.1 Insights1.2 Easy to Manage2 Facebook Marketing – Step-By-Step Guide2.1 Step 1: Build a professional profile2.2 Step 2: Quality Content Updates2.3 Step 3: Facebook Ads2.4 Step 4: Use Facebook frequently2.5 Step 5: Create a Contest3 Conclusion4

What if we told you that PPC in the travel industry doesn’t have to be expensive! It wasn’t too long ago that booking a holiday involved picking up the phone to call your local travel agent. Things are very different these days. From researching your destination to completing your booking, everything now takes place online. You don’t need to talk to a soul to find the best destinations, flights, accommodation, what to do, where to

If you own a travel or bookings website, you will have heard about ‘SEO keywords ‘ many times before. Although we hear lots about how SEO keywords can boost our website rankings, what we don’t often uncover is how you can use keywords to actually grow your online bookings. Turning your website visitors into paying customers requires the clever use of keywords so that the right audience will find your website. Any keyword strategy must